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13 July 2026 News and Activities Sizzler Reimagines Salad Bar with “Salad Bowling”, Reinforcing Its King of Salad Bar Positioning
Sizzler continues to strengthen its King of Salad Bar positioning through Salad Bowling, a playful brand experience that brings its signature salad bar to life beyond the restaurant.
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08 April 2026 News and Activities Swensen's unveils a new concept "Swensen’s The Creation"
Introducing Swensen’s The Creation — a new co-creation concept from Swensen’s, designed to deliver inclusive, memorable experiences
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02 April 2026 News and Activities Minor Food Unveils THE STONE, a New Experience‑Driven Japanese Dining Concept
Introducing THE STONE — a new Japanese dining concept that transforms traditional Japanese cuisine into an immersive, experience-driven journey.
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06 October 2025 News and Activities Minor Food Launches “Sandwich Society” — Redefining Premium Sandwiches for the Modern Urban Lifestyle
Minor Food has unveiled its first Sandwich Society branch, introducing a new dining concept that transforms sandwiches from simple comfort food into a premium experience.
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19 August 2025 Franchise News Minor Food Drives ‘Passion for Growth’ Strategy with Ambition to Surpass 4,500 Outlets by 2029
Minor Food Drives ‘Passion for Growth’ Strategy with Ambition to Surpass 4,500 Outlets by 2029, Accelerates Franchise Model and Introduces New Brand ‘The STEAK & MORE’.
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23 April 2025 Franchise News Benihana Debuts in Malaysia with First Store at Suria KLCC
Minor Food, in franchise partnership with Kytinuum Hospitality Sdn Bhd proudly unveils Benihana in Kuala Lumpur.
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22 January 2025 News and Activities Minor Food Unveils the First ‘The Steak & More’ Store, Bringing ‘Value Steak for Everyone’
Minor Food launches 'The Steak & More’ at Central Westgate, built on the concept of 'Value Steak for Everyone.'
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19 December 2024 News and Activities The Coffee Club Launches New MDCU Branch with Sustainability Focus, Showcasing Eco-Conscious Design for Every Lifestyle
The Coffee Club, Australia’s leading all-day dining café, continues to make strides in Thailand by introducing its latest branch, ‘The Coffee Club MDCU’.